RACH turns physical shelf space into priced, biddable units — so UK shops earn from space they already have, and brands of any size win placement on merit, not on who pays the biggest slotting fee.
We're gathering views from UK shop owners and brands to shape the platform. Your input directly influences the features we build.
Sources: House of Commons Library briefing SN06186 (UK retail sector, Dec 2025); IAB UK / Statista (UK retail media, 2024). In-store still makes up under 1% of retail-media spend — the gap RACH is built for.
The way physical shelf space is allocated has barely changed in decades. It quietly favours the biggest players and leaves real value on the table for everyone else.
Brands can pay anything from a few hundred pounds per product per store to far more for prime spots — with little transparency and no clear link to performance.
Pay-to-stock pricing rewards the deepest pockets. Emerging UK brands struggle to get a fair hearing, even when their products would sell.
Independent shops, cafés and other venues hold display space they can't easily monetise — at a time when high-street costs keep climbing.
RACH maps a shelf into small, priced units — Shelf Allocation Units — and lets brands access them transparently. Here's the flow.
Our engine turns shelf space into priced micro-units using footfall, eye-level position, category fit and seasonality.
Each unit is published with a fair, data-driven price — including spare space in independent shops and non-traditional venues.
Brands bid or subscribe. A fairness layer protects choice and keeps smaller brands in the running, rather than just the highest bidder.
Shops earn from space they already have; brands get measurable placement; every result makes the next price smarter.
Whether you run a shop or a brand, your answers in the survey help decide what we build first.
Two minutes, UK only. Pick your role, tell us which features matter most, and leave your details if you'd like to hear about the pilot.
Please choose whether you're a shop owner or a brand.
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